Going vegan always seems to have a profound effect on businesses, and the effect that it had on EOS’ sales has been no different. The popular lip balm company has ditched the beeswax and are now offering cruelty-free products that have proven to be a success, earning record sales the very day they released their new product.
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EOS’ new lip balm flavors are Vanilla Orchid and Hibiscus Peach. They make up the company’s line of crystal lip balms. Why are they called crystal lip balms? Because they are clear. However, having a clear color doesn’t make these balms any less tasty. Their sweet flavors sold out as soon as the website released them.
EOS fans responded well to the release of Vanilla Orchid and Hibiscus Peach, and the company even gained new customers, thanks to going vegan. When customers saw that they could no longer purchase the crystal lip balms from the company’s website after EOS completely sold out of the products, they rushed over to their local Target and Walmart to stock up on the products, shop here. Needless to say, the crystal flavors have been very lucrative for these stores, as well.
EOS isn’t losing ground any time soon. The company already had the attention of celebs such as Miley Cyrus, Kim Kardashian, and Christina Aguilera, but now that EOS has gone vegan, even more big names will be lovers of the hydrating lip therapy. Dare we say, even Doe Deere, herself, will try out EOS since it is now vegan? We cannot yet say if the Queen of Unicorns will pick up a crystal lip balm, but it is definitely apparent that the crystal lip flavors won’t be a boring topic of conversation any time soon.
For more related information, visit https://www.influenster.com/reviews/eos-organic-smooth-sphere-lip-balm.